diff --git a/crates/app/src/public/html/components.html b/crates/app/src/public/html/components.html
index c5e5b66..e4da88d 100644
--- a/crates/app/src/public/html/components.html
+++ b/crates/app/src/public/html/components.html
@@ -650,11 +650,18 @@ show_community=true, secondary=false) -%}
     </div>
 </div>
 {%- endmacro %} {% macro create_question_form(receiver="0", community="",
-is_global=false) -%}
+header="", is_global=false) -%}
 <div class="card-nest">
     <div class="card small flex items-center gap-2">
         {{ icon "message-circle-heart" }}
-        <span>{{ text "requests:label.ask_question" }}</span>
+        <span class="no_p_margin">
+            <!-- prettier-ignore -->
+            {% if header %}
+                {{ header|markdown|safe }}
+            {% else %}
+                {{ text "requests:label.ask_question" }}
+            {% endif %}
+        </span>
     </div>
 
     <form
diff --git a/crates/app/src/public/html/profile/posts.html b/crates/app/src/public/html/profile/posts.html
index df064f8..4e35194 100644
--- a/crates/app/src/public/html/profile/posts.html
+++ b/crates/app/src/public/html/profile/posts.html
@@ -1,7 +1,8 @@
 {% extends "profile/base.html" %} {% block content %} {% if
 profile.settings.enable_questions and user %}
 <div style="display: contents">
-    {{ components::create_question_form(receiver=profile.id) }}
+    {{ components::create_question_form(receiver=profile.id,
+    header=profile.settings.motivational_header) }}
 </div>
 {% endif %} {% if pinned|length != 0 %}
 <div class="card-nest">
diff --git a/crates/app/src/public/html/profile/settings.html b/crates/app/src/public/html/profile/settings.html
index 6211fe7..5e8e338 100644
--- a/crates/app/src/public/html/profile/settings.html
+++ b/crates/app/src/public/html/profile/settings.html
@@ -748,14 +748,7 @@
                         settings.warning,
                         "textarea",
                     ],
-                ],
-                settings,
-            );
-
-            ui.generate_settings_ui(
-                profile_settings,
-                [
-                    [[], "Privacy", "title"],
+                    [[], "Questions", "title"],
                     [
                         [
                             "enable_questions",
@@ -764,6 +757,19 @@
                         "{{ profile.settings.enable_questions }}",
                         "checkbox",
                     ],
+                    [
+                        ["motivational_header", "Motivational header"],
+                        settings.motivational_header,
+                        "input",
+                    ],
+                ],
+                settings,
+            );
+
+            ui.generate_settings_ui(
+                profile_settings,
+                [
+                    [[], "Privacy", "title"],
                     [
                         [
                             "private_profile",
diff --git a/crates/core/src/model/auth.rs b/crates/core/src/model/auth.rs
index f26bc49..2ad81a4 100644
--- a/crates/core/src/model/auth.rs
+++ b/crates/core/src/model/auth.rs
@@ -133,6 +133,9 @@ pub struct UserSettings {
     pub disable_other_theme_css: bool,
     #[serde(default)]
     pub enable_questions: bool,
+    /// A header shown in the place of "Ask question" if `enable_questions` is true.
+    #[serde(default)]
+    pub motivational_header: String,
 }
 
 impl Default for User {